In many ways, World of Plenty is Paul Rotha's masterpiece. Its theme is
important, it is brilliantly executed and, although its scale is significant, it
does not outstay its welcome. The historical argument of the film contrasts food
before and during the Second World War, and proposes that wartime planning of
supplies should be extended to become the basis of postwar food distribution.
It owed this structure to a cancelled film, Science and War, which Rotha had planned
in the summer of 1942. Rotha's circle of friends and associates, built up in the
1930s and early years of the war, made a significant impression on the film; the
science journalist Peter Ritchie Calder, the biologist Julian Huxley, the social
scientist and diagram expert Otto Neurath and, above all the nutrition scientist
John Orr, all made their contributions.
Here Rotha picked up the technique of multi-voice commentary, with which he
had first experimented in his 1937 New Worlds for Old, and applied it on its
greatest scale yet. Whereas the sceptical, questioning voices in the older film
simply introduced new stretches of narrative exposition, here the cut and thrust
between the protagonists acted as a dialectic in sound to which the image track
is subordinate. The first main voice, 'Newsreel', spoken by Gaumont British News
commentator E.V.H. Emmett, was "the voice of authority, fluent, unhesitant, but
so often wrong - before, during, and after the event". The other main voice,
'Man-in-the-Street', spoken by Eric Knight, was "puzzled, critical, sceptical
but eager to know about the chances of a fuller life". Knight, now best known
for his children's novel Lassie Come Home, was a Yorkshireman who had emigrated
to the United States. He had been in correspondence with Rotha since the early
1930s. He was also the author of the film's first draft script.
The film was a technical feat; new shooting - of experts and animated Isotype
diagrams - amounts to only a third of the visual content of the film. The
remainder was carefully selected from over a hundred other films, in a technique
that went well beyond making a mere compilation film, matching and contrasting
the cadences of the script both figuratively and metaphorically. This was to
become a feature of Rotha's later significant creations, Land of Promise (1946)
and The World is Rich (1947).
Tim Boon
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